• Agricultural Engineering Precision Innovation Centre

Privacy Notice

At Agri-EPI Centre, we understand that we have a responsibility to protect and respect your privacy and look after your personal data. This Privacy Notice explains what personal data we collect, how we use your personal data, reasons we may need to disclose your personal data to others and how we store your personal data securely. For clarity, Agri-EPI Centre may be both data controller and data processor for your personal data under certain circumstances. We must advise that this policy is subject to change, so please check our website on a regular basis for any further changes.

Data Protection law will change on 25 May 2018

This Privacy Notice sets out your rights under the new laws.

Who are we?

Agri-EPI Centre is the trading name of Agri-Epi Centre Limited company number 009922991 whose registered office is Kent House, College Road, Wharley End, Cranfield MK43 0AL.

How the law protects you

Data protection laws state that we are only able to process personal data if we have valid reasons to do so. The basis for processing your personal data includes, but is not limited to, your consent, performance of a contract including research contracts, communication about our products and services and compliance with the law.

How do we collect personal data from you?

  • We receive information about you when you:
  • Visit our website;
  • Complete forms either on our website or by paper;
  • Attend our events or conferences;
  • When you contact us by phone or email;
  • Provide feedback on social media.

Additionally, we also collect information from you when you sign up to be a member, enter a competition, sign up for a promotion or complete a survey.

What type of data do we collect from you?

The personal data that we may collect from you includes your name, address, email address and phone numbers. We may also keep details of your attendance at our events and conferences, your areas of interest and specialisation within the Agri-Tech sector and details of your products and services.

When you agree to work with us on a project we will keep data resulting from the project. The scope of this data will differ project by project. We will discuss and agree with you what data we will retain as part of our project planning

We also retain records of your queries and correspondence.

How do we use your data?

We use information about you in the following ways:

  • To process orders that you have submitted to us;
  • To provide you with products and services;
  • To comply with any contractual obligations we have to you;
  • To help us identify you and any accounts you hold with us;
  • To enable us to review, develop and improve the website and services;
  • To provide customer care, including responding to your requests if you contact us with a query;
  • To administer accounts, process payments and keep track of invoicing and payments;
  • To detect fraud and to make sure what you have told us is correct;
  • To carry out marketing and statistical analysis;
  • To notify you about changes to our website and services;
  • Where you are an Agri-EPI Centre member to inform you of events and activities associated with Agri-EPI Centre and to facilitate connecting you with other members;
  • Support our research and further the aims and objectives of Agri-EPI Centre.

Retention periods

We will keep your personal data for the duration of the period you are associated with Agri-EPI Centre. We shall retain your data only for as long as necessary in accordance with applicable laws. We may keep this data for up to 7 years after you have terminated your relationship with us. We may not be able to delete your data before this time due to our legal and accountancy laws in the UK.

Research data may be kept for periods in excess of 7 years where it remains relevant to the aims and objectives of Agri-EPI Centre. This will be decided on a case by case basis dependant on the nature of the research.

Who has access to your personal data?

Access to your personal data is tightly controlled and in the first instance limited to employees of Agri-EPI Centre Limited. We work closely with a limited number of third parties (including Universities, Higher Education Institutions, Innovate UK and commercial partners operating in the Agri-Tech sector).

Research data arising for our project work with us may be shared with these parties.

For the avoidance of doubt, we do not and never shall sell your personal data to third parties for marketing or advertising purposes.

We may pass your personal data to third parties for the provision of services on our behalf (for example processing your payment). However, we will only ever share information about you that is necessary to provide the service.

Your rights

You have the right to object to our use of your personal data and to ask us to delete or stop using it if there is no legitimate reason to do so. This is known as your right to be forgotten. There are legal and accountancy reasons why we may need to keep some or all of your personal data, but please do inform us if you think we are retaining or using your personal data incorrectly.

Our Privacy Notice shall be available to you at the point of collection of your personal data.

You have the right to ask us not to process your personal data for marketing purposes. We will not contact you for marketing purposes unless you have given us your prior consent.

Accessing and updating your data

You have the right to access the information we hold about you. Please email your requests to dataprotection@agri-epicentre.com and we will respond in a timely manner.

Links to other sites

Agri-EPI Centre may provide links to third party sites. Since we do not control those websites, we encourage you to review the privacy policies of these sites. Any information that is supplied on these sites will not be within our control and we cannot be responsible for the privacy policies and practices of these third parties.

Where we store your personal data

All information you provide to us is stored within secure servers located inside the European Economic Area (EEA). From time to time, your information may be transferred to and stored in a country outside the EEA normally as part of a research project outside of the EEA. The data will however remain under the control of Agri-EPI Centre employees at all times.

The transmission of information via the internet is not completely secure and accordingly we cannot guarantee the security of your data transmitted to our site and any transmission is at your own risk. Once we have received your personal data, we will use strict processes and procedures to minimise the risk of unauthorised access.

Any sensitive data such as payment details will be encrypted and protected.

Data breaches

In the event of a data breach, we shall ensure that we comply with our legal obligations particularly with regard to informing you of the breach.

Contact us

Please e-mail any questions or comments you have about privacy to us at dataprotection@agri-epicentre.com

Your right to make a complaint

You have the right to make a complaint about how we process your personal data to the Information Commissioner:

Information Commissioner’s Office
Wycliffe House
Water Lane
Cheshire SK9 5AF
Tel: 0303 123 1113

To find out more about Agri-EPI Centre please get in touch with us.